https://www.kristinaeeng.com/badm-hackathon daily 0.75 2022-10-03 https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589182778736-777T0OOTWM1U5B5C0FPJ/BADMLook-01.png SFU Business Analytics Hackathon 2019 - Brand shows team of three collaborating. This graphic was a direct representation of what participants should expect, as it visually communicated their roles. https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589182778736-777T0OOTWM1U5B5C0FPJ/BADMLook-01.png SFU Business Analytics Hackathon 2019 - Brand shows team of three collaborating. This graphic was a direct representation of what participants should expect, as it visually communicated their roles. https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589181024847-KF75IYR3NXWV2K5OW628/HackathonBrandingFinalLogos-01-01.jpg SFU Business Analytics Hackathon 2019 - In less than four months, our team planned and executed two successful events. This was the third year running of this Hackathon, but it’s first time being managed by a group of five adept business students. I sat on the panel as Director of Marketing and Design and was responsible for all graphic and marketing content. The team and I personally monitored activities and ensured smooth transitions on the days of the events. We received high praise from attendees, industry judges, and faculty members for our proficiency in executing a memorable Hackathon. Read more about the Business Analytics Hackathon 2019 here. https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589182808326-CPK7GSRKHLH2QLBK8FVM/Merch2.png SFU Business Analytics Hackathon 2019 https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589181020702-UVGKP8H3P2WNR6WB2FSY/Hackathon+Merch+1-01-01.png SFU Business Analytics Hackathon 2019 https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589181027814-4X4JMV3FUWDOXB5NXH78/HackathonTraining2Logos-01-01.jpg SFU Business Analytics Hackathon 2019 - Promoted a training day event. New to our year, the team also organized a three-part Training Day event. It gave participants a chance to receive feedback from industry leaders, ask questions, and iron out expectations. https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589317686647-A5OA7NTV4OAP5KTPMBZM/HackathonBeedieTV4-01.jpg SFU Business Analytics Hackathon 2019 https://www.kristinaeeng.com/sfu-spring-clothing-swap daily 0.75 2022-10-03 https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589186051918-6MM6BN82WX6X8Y0U6WIS/SFU+Swap+PP-01.jpg SFU Spring Clothing Swap https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589186051918-6MM6BN82WX6X8Y0U6WIS/SFU+Swap+PP-01.jpg SFU Spring Clothing Swap https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589314386204-JZXGE0708KEAHTJZK0RL/image-asset.jpeg SFU Spring Clothing Swap - A video that summarizes our event. I created this animation as part of our final presentation. It provided our audience with an engaging visual to wrap-up our project’s impact. https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589186996524-U7NKU6D845P4YLPASBUC/361PhoneDual-01.jpg SFU Spring Clothing Swap - We promoted via Instagram stories and a custom Snapchat filter. https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589186059502-IZRC9TXQOV9I69H4TXKN/Costs-01.jpg SFU Spring Clothing Swap - Printed signs displayed our exchange rates. Guests received stamps for their donated clothes. This poster breaks down costs by category for both stamps and dollars. https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589186069844-F8NO170XUOFSIOB6XXPQ/SFU+Swap+Print+Out-01.jpg SFU Spring Clothing Swap - Printed infographic used to spark discussion about fast fashion with guests. https://www.kristinaeeng.com/business-career-passport-workshops daily 0.75 2022-10-03 https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589254197019-3A6UFNMG0L6K3YDMUHOJ/WEBGetAhead2.jpg Business Career Passport Workshops https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589254197019-3A6UFNMG0L6K3YDMUHOJ/WEBGetAhead2.jpg Business Career Passport Workshops https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589254196633-FLPCUYABB2VJJRWFRVJ0/WEBDontWait2.jpg Business Career Passport Workshops - We A/B tested two types of messaging. Our team of six business students wanted to test the effects of positive, encouraging messaging, versus negative, disciplinary messaging. Results showed that more people responded to the former. https://images.squarespace-cdn.com/content/v1/5eb354f527ce323b69067436/1589254195405-KQKANBLL8KC45R6DAKGL/WebIconsWhite.jpg Business Career Passport Workshops - Our team conducted a marketing campaign from beginning to end. Our client was SFU Beedie School of Business’s Career Management Center. As part of the Beedie requirements, all business students much complete six Career Passports workshops (icons shown above) within their first year of enrollment. Failure to do so results in disciplinary actions. 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